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GORDON HEINRICH  is the Founder and Principal of Braxis Energy, a management consulting firm specializing in strategic energy planning.  Braxis takes energy planning to the next level by leveraging software and technology to augment energy services. This powerful combination delivers results faster, better, and at lower cost.

Mr. Heinrich is an acknowledged expert in evaluating and implementing technology solutions for new and rapidly changing markets. For almost a decade, he has been working with clients in the energy industry to find the optimum combination of technology and services for more effectively managing energy resources to meet financial and conservation goals. Most recently, he helped establish the Energy Performance Management practice for Eaton, a global technology leader in power management solutions.

Prior to working in the energy field, Mr. Heinrich served as a senior executive with P&L responsibilities for both consulting practices and professional services organizations in leading technology companies including Inktomi, Nativeminds, and First Consulting Group. He has delivered complex projects – business strategy,  product planning and introduction, business and channel development, and project management – for some of the most demanding global corporations.

Mr. Heinrich holds a B.S. in Mechanical Engineering from the University of Michigan, Ann Arbor, MI.

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